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Learning Outcomes

In keeping up with future business challenges, HRDF ensures that Malaysian Small Medium Enterprises (SMEs) employees are equipped with the relevant skills and competency in order to develop a professional and successful image and to retain in their current job with high talent to make them marketable in the job market post COVID-19.

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Strategic Leadership Mindset for Industrial Revolution 4.0

Technology has become more advanced than ever before. Businesses can now create products and internal solutions that were hard to imagine a decade ago. The industrial sectors may have been slow to catch up with all those innovations.

Participants would be able to:

  • Analyse the importance of IR 4.0 on new market trends
  • Identify the value chain of smart manufacturing, the end-to-end digital supply chain and the final destination of all
    manufacturing
  • Identify the vision of Industry 4.0 with clear frameworks
  • Address Industry 4.0 initiatives and prepare to turn the clearly document of Industry 4.0 vision, components, principles
trainers asia digital branding

Digital Marketing 4.0 for Businesses

In a fast changing environment where social media has a heavy impact on marketing and branding efforts, Digital Branding provides guidance on creating, implementing and measuring digital campaign strategies.

Upon completing this workshop, participants should be able to:

  • Understand the 9 Key Channels Essential for 360 Digital Marketing
  • Create an Online Presence (FB, Insta, Website)
  • Utilize Copywriting Techniques for Social Media
  • Apply Outreach and Customer Relations Management using automated emails and mobile channels.
  • Conduct Online Public Relations Management for Exposure & Engagement
  • Improve Customer Experience & User Experience Optimization

Course Objective

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Strategic Leadership Mindset for Industrial Revolution 4.0

Leaders can no longer ignore the fourth industrial revolution, heading their way. Just like Ford’s assembly line contributed to huge industry growth back in the day, IoT, Big Data and AI are poised to transform the entire value chain within the manufacturing sector.

This program aims to equip SME management with the knowledge required to embark on the journey to deploy IR 4.0 within their organization.

trainers asia digital branding

Digital Marketing 4.0 for Businesses

This course has been designed for those who want to understand the key elements of building an effective digital marketing campaign. Covering best practices and using case studies throughout, the
session offers a practical guide to the core techniques in digital marketing. Online tools and reference materials are highlighted throughout, enabling participants to leave with solid hands-on knowledge that they can implement immediately to their companies

Target Group

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Strategic Leadership Mindset for Industrial Revolution 4.0

- HRDF registered and Non HRDF registered SME Employers.
- SME Employees from HRDF registered and Non HRDF registered SME Companies.

trainers asia digital branding

Digital Marketing 4.0 for Businesses

SME Employees from HRDF registered and Non HRDF registered SME Companies.

Course Content

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Strategic Leadership Mindset for Industrial Revolution 4.0

trainers asia digital branding

Digital Marketing 4.0 for Businesses

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